A focused and integrated social media strategy has seen Macquarie’s Facebook page jump to #2 among Australian universities.

It’s been a headline year for the Macquarie social media pages, with the University now ranked as the second most followed university Facebook page in Australia (up from number seven). In six months we’ve had nearly 100,000 key audience interactions on our postings about strategic initiatives and people within the University, all designed to drive consideration and preference to Macquarie.

Social media Q2 2016 snapshot

A more detailed report of Q2 activity is also available on Truth.

Join the conversation!

• Follow the Macquarie University Facebook page to see highlights of the many personal and academic achievements of our staff and students, alongside stories about the hidden corners of the University, research updates, and analysis of current affairs issues by our thought leaders.
• Follow the Macquarie University Campus page to get details about all the latest events, goings-on and discounts on campus.
• Get involved with the Macquarie University Twitter account to see research highlights as well as our academics’ contributions to the media landscape in the form of opinion pieces and commentary. You can also tag @macquarie_uni or use the hashtag #MyMQ if you tweet content relevant to the broader Macquarie audience.
• Join us on the University’s two Instagram feeds: the main University Instagram (@macquarieuni) and  Macquarie Eats Instagram (@macquarieeats).
• Follow the University’s LinkedIn page for content geared toward professionals such as research milestones and the Pioneering Minds podcast series.

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Have questions about these channels or want to share a potential story idea? Email mktg.socialmedia@mq.edu.au