In this age of short attention spans and overstimulation, Instagram is one of the most effective social tools for telling stories simply and effectively, using visuals as shorthand. Macquarie University has two main Instagram feeds: The Macquarie University Instagram (@macquarieuni) and the Macquarie Eats Instagram (@macquarieeats).
The Macquarie University Instagram feed is the University’s primary tool for visually communicating everything Macquarie has to offer to a wide audience. It highlights research stories and facilities, covers events and shares exceptional user-generated student and staff content.
The Macquarie Eats Instagram is a new channel that features the food options available on campus. Three dishes are savoured every week, with practical information like ingredients, cost and location.
Have questions or ideas for future social media content? Email mktg.socialmedia@mq.edu.au.
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